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BILL INTRODUCTION STATEMENT FOR THE RECORD
REP. CHRISTOPHER H. SMITH
MAY 21, 1997
BAN UNSOLICITED JUNK ELECTRONIC MAIL
Today I am introducing the "Netizens Protection Act of 1997." My
legislation is aimed at protecting the internet user from the unseemly
practices of the junk e-mailer. The internet user, or "Netizen," is in a
vulnerable position in this new medium and we in Congress can not stand by
idly as law-abiding citizens have their privacy invaded on an almost
regular basis. And no one should have to pay for any such intrusion.
This is a bill that has moved, as Justin Newton of the Internet
Service Providers' Consortium so succinctly stated, from the community to
to the legislature, not one that was produced by the legislature and then
forced upon the community. We are empowering the consumer and the
individual to take action against an egregious breach of consumer and
individual rights.
As increasing numbers of Americans go on line and become passengers
on the information superhighway, consumers' rights must not be eroded,
abridged or mitigated along the way.
The Internet -- and e-mail -- are becoming part of our everyday
lives. And no one -- from the consumer to the small business who runs
servers -- should be forced to pay for unsolicited advertisements. This
is not a question of curbing speech. I believe in the First Amendment as
much as anyone else. However, the idea of shifting the financial burden
of speech to an unwilling audience is one that needs to be addressed.
From the "netizen" who may incur costs in the form of charges spent
online reading and disposing of the messages (there are still millions of
internet users who pay in increments of time spent online) to users who
assume the costs of both accessing and storing mail they did not want,
consumers should not be unwilling, and paying, recipients.
Furthermore, junk e-mailers occupy time and space on an Internet
Service Provider's (ISP) servers and forces the ISP to make technical
improvements. The costs of these improvements are passed on to the
consumer -- you and me. In effect, the consumer is paying to have their
privacy breached and invaded.
And no one remains unaffected by these intrusions. The business
owner or ISP with their own server often unwittingly distributes
unsolicited advertisements by acting as an exploder site or mail relay
site. Not only is this trespassing on another person's "property," but it
is an outright theft of another person's resources.
Even more disturbing is the fact that a large portion of the
unsolicited junk e-mail comes in the form of fraudulent get rich quick
schemes, unproven medical remedies, and other unsavory solicitations.
Let me reiterate that my legislation is targeted at unsolicited
commercial e-mail. The paths of communications between friends and
acquaintances and businesses and their customers remains wide open. As a
matter of fact, this legislation still offers the opportunity for
legitimate direct marketers to do business. Certainly, the traditional
avenues of direct marketing which do not shift the burden of cost to the
recipient, such as postal mail, remain unchanged; and individuals will
have the right to "opt-in" and be reached by legitimate direct marketers
via e-mail. And let us not forget that we will still be exposed to
electronic billboard and banner advertising on the Internet.
My legislation will make unsolicited advertisements unlawful by
amending the Telephone Consumer Protection Act of 1991 which banned
unsolicited junk faxes. The banning of junk e-mails is a natural
extention of existing law. Based on a Ninth Circuit Court decision in
_Destination Ventures v. FCC_ (1995), there is "substantial" government
interest in protecting consumers from having to bear the costs of
third-party advertising. In addition, the court also held that
advertisers have no right to turn consumers into a "captive audience" that
is "incapable of declining to receive a message."
I believe I have crafted a bill -- although it is just the beginning
of a process which includes hearings and committee work -- that is
acceptable to most parties involved. It allows people to "opt-in" and
receive unsolicited advertisements if they give their consent, but it does
not put the onus on the individual to stop the unsolicited advertisers as
an "opt-out" plan would do. Today, at a press conference, Ray Everett, a
representative of the pro-consumer group Coalition Against Unsolicited
Commercial E-mail, and Justin Newton, a representative from the
pro-business Internet Service Providers' Consortium -- each coming at the
issue from different sides -- both came to the same conclusion -- this
legislation would be an effective way to put a stop to unsolicited
advertisements.
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